Business Impact Research
Unlock the Power of Information.
We are excited to introduce the Business Impact Research Project, a pioneering initiative led by Experience Matters in collaboration with University of South Australia, Deakin University, Louisiana State University, and Arkansas University at Little Rock and supported by key industry associations.

This pioneering research project seeks to redefine how organisations govern, manage and derive value from their most critical assets – data, information, and knowledge (Information Assets). By identifying, measuring, and quantifying the business impacts of Information Assets, we aim to drive actionable insights that enhance decision-making and governance.
Key Business Drivers
- Cyber-security
- Artificial Intelligence
- Data-related Ethics
- Environmental impact
- Monetising their data
Key Objectives
- Identify the risks, costs, value and benefit inherent in data, information and knowledge (Information Assets) and in how they are governed and managed
- Quantify the justification to invest in the governance and management of those assets and demonstrate the benefits of improving the Information Management environment
- Improve the quality of our Information Assets
- Make technology that is reliant on high quality data, including Artificial Intelligence, more effective and profitable
Our Methodology
Our research methodology focuses on 5 Key Phases:

Boost your Brand’s Reputation & Credibility
Supporting the Business Impact Research Project is more than an investment; it’s a strategic move to position your organisation at the forefront of data governance and innovation. Here are ten compelling reasons to get involved:
- Strategic Insights & Innovation – Gain cutting-edge research findings to optimise your business processes.
- Enhanced Brand Reputation & Credibility – Align your organisation with a high-impact, forward-thinking initiative.
- Brand Exposure – Showcase your commitment to industry advancement through our research network.
- Networking & Influence – Connect with thought leaders, policymakers, and industry experts.
- Talent Acquisition & Development – Attract top talent by demonstrating leadership in information governance.
- Strategic Influence & Policy Impact – Help shape the future of industry regulations and best practices.
- Positive Social & Environmental Impact – Contribute to ethical and responsible data management.
- Long-Term Financial Benefits – Improve operational efficiency and risk management.
- Exclusive Access to Research & Tools – Gain privileged insights and early access to innovative frameworks.
- Tax Incentives & Grants – Leverage potential financial benefits for your participation.
Join Us & Lead the Future of Data Governance
Support this groundbreaking research by becoming a Sponsor, Collaborate with our team, Share Insights or book a Consultation – Connect with Jean Ciancio – Marketing & Partner Engagement Manager via jean.ciancio@experiencematters.com.au
By supporting this project, you’re not just advancing research – you’re reinforcing your organisation’s position as a trusted leader in data and information governance.